18 Cool Quotes on the Future of Blogging
- Filed under: News, The Bloggers
- Date: Nov 10,2008
Wondering what blog industry think tanks and top bloggers believe their future will be? Read on…
Brad Feld
“In 2004 when Technorati started, the typical reaction to the word ‘blog’ was ‘huh - can you repeat yourself?’ Today, blogs are everywhere —even presidential candidates have blogs. The blog has forever changed the way publishing works —now anyone can be a publisher. The issue is no longer distribution; rather, it’s relevance.” |
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Chris Pirillo
Internet Content Producer (Since 1992)
chris.pirillo.com
“The idea of blogging will never disappear, but the process by content is created for one blog or a series of blogs will continue to undergo radical upheavals. This past year, we saw the introduction of countless “microblogging” platforms, to the point where they (themselves) have become a commodity —further pushing individual voices to the Blogosphere’s melting pot. Brand will continue to decentralize, and micro-communities will form within any one of the loosely-structured services (like FriendFeed, which values the continuation of conversation as much as it does the initiation portion).”
“Video will also become increasingly important to convey complex messages that are often lost in text - while audio will continue to fall away to this new medium, save those ‘casts with high production values. YouTube will continue to be the place where most people will view their on-demand Internet video. Live video events will soon saturate the landscape, and our attention will become even further fragmented —lending more credibility for the need to archive and index certain video clips and wrap them with text for Google and other search engines to discover.”
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| “From a journalistic perspective: Blogging and other conversational media are entering a new phase when it comes to community information needs — they’re growing up. Traditional media are using these tools to do better journalism, and are beginning to engage their audiences in the journalism. Entrepreneurial journalists are finding profitable niches. Advertisers are starting to grasp the value of the conversations, and so on. The big issues remain, including the crucial one of trust. Here, too, we’re seeing progress. The best blogs are as trustworthy as any traditional media, if not more. The worst, often offering fact-challenged commentary, are reprehensible and irresponsible. But audiences are learning, perhaps too slowly, that modern media require a more activist approach. We need to be skeptical of everything, but not equally skeptical of everything. We need to use judgement, to get more information — and to go outside our personal comfort zones.” |
18 Cool Quotes on the Future of Blogging
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